Measurable ROI
We clearly report how much revenue each dollar spent generates. Budget decisions are based on proven results, not intuition.
Performance Marketing Agency
We Connect Every Click and Every Conversion to Revenue
Performance marketing is a disciplined process where your advertising investment is converted into measurable revenue. As ROIBLE, we manage every cent of your budget on Google, Meta, LinkedIn, and programmatic channels according to your CPA and ROAS goals.
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What is a Performance Marketing Agency?
Performance marketing is a data-driven marketing approach where every advertising expense is tied to a measurable business outcome (a sale, lead, sign-up, or download). Abstract metrics like "brand awareness" from traditional marketing are replaced by financial indicators such as CPA (cost per acquisition), ROAS (return on ad spend), LTV (customer lifetime value), and conversion rate.
As a Performance Marketing Agency, ROIBLE converts every cent of your ad budget into sustainable revenue across Google Ads, Meta Ads, LinkedIn Ads, and programmatic channels. We don't just manage campaigns; we build your analytics infrastructure, design the conversion funnel, optimize landing pages, and use attribution models to make the value of each touchpoint visible.
Our goal is to shift the conversation from "how many clicks did we get?" to "how much net revenue did our ad spend generate this month?". An ever-increasing ROAS and a decreasing CAC are the clear definitions of our success.
Benefits
What are the benefits of working with a performance marketing agency?
The 6 key advantages of turning every stage of your marketing investment into a measurable, optimizable, and sustainable revenue engine.
Lower Customer Acquisition Cost
Through continuous testing and optimization, we systematically lower your CAC over time, making each acquired customer more profitable.
Rapid Scalability
Once we identify a profitable campaign, we accelerate growth by confidently increasing the budget. Scaling is planned and controlled.
Real-Time Optimization
We adjust underperforming creatives, audiences, and bid strategies daily. Your ad budget is never left idle.
Efficient Budget Utilization
We minimize waste through negative keywords, audience exclusions, and blocking low-performing placements.
Clear Attribution & Transparent Reporting
With multi-channel attribution models, you see which channels truly generate revenue, eliminating guesswork in decision-making.
What we do?
What kind of work do we do in our performance marketing service?
From ads and landing pages to analytics and attribution modeling, we manage every link in the revenue-generating chain from end to end.
Google Ads Management (Search, Shopping, PMax)
We manage your Search, Shopping, Performance Max, and YouTube campaigns end-to-end. We optimize every parameter, from keyword strategy and bidding models to product feeds and negative lists, based on your ROAS goals.
Meta Ads Management (Facebook & Instagram)
We lower your CPA with performance-focused creative testing cycles, Advantage+ campaigns, and layered funnel structures. With CAPI integration, we minimize data loss in the post-iOS world.
LinkedIn & B2B Ad Management
We build LinkedIn ABM campaigns, Conversation Ads, and lead form strategies to reach B2B decision-makers. In sectors with high customer lifetime value (LTV), we deliver qualified opportunities to your sales team.
Conversion Rate Optimization (CRO) & Landing Pages
We design landing pages, run A/B tests, and optimize forms/checkouts to turn your ad traffic into revenue. We implement page speed and UX improvements to get the maximum conversion from every click.
Analytics, Attribution Modeling & Reporting
With GA4, Looker Studio, and server-side tracking setups, you get a clear view of your campaign performance. We use multi-channel attribution models to measure the revenue generated by each touchpoint.
Remarketing & Funnel Design
We segment site visitors, cart abandoners, and existing customers to win them back with tailored messages at each stage. We build a full-funnel strategy, from awareness to loyalty.
Why?
Why is ROIBLE a great partner as a performance marketing agency?
Of course, every client may have a different reason. The key reasons to work with ROIBLE are:
Data-Driven Strategy Team
Every campaign decision is based on A/B test results, cohort analyses, and attribution models, not intuition. We move forward with proof, not predictions.
Turnkey Ad Management
Strategy, creative production, media management, analytics setup, and reporting are handled from a single source. The operational burden is not on you.
Transparent Budget & Reporting
You see where and why your budget is spent on a live dashboard. In monthly reports, we share the net business impact with a profit/loss mindset.
Deep Sector Expertise
You work with a team that has managed hundreds of campaigns in eCommerce, B2B SaaS, medical tourism, real estate, and education verticals. Our industry learnings benefit your business from day one.
Performance-Focused Creative Production
We produce static images, video ads, and UGC formats based on performance. We prevent creative fatigue with regular refreshes.
Effective Communication & Quick Action
Daily communication via Slack/WhatsApp, weekly check-ins, and monthly strategic meetings are our standard workflow. Your campaigns are never forgotten.
We use powerful marketing software
Success Stories
Sample case studies from our brands
Discover why clients speak so highly of our agency and our services.
Silk&Cashmere Success Story
Silk&Cashmere, a brand that began in the early 1990s when Ayşen Zamanpur and her team traveled to Inner Mongolia, the homeland of Capra Hircus goats, which produce the world's finest cashmere, and silk cocoons.
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Istanbul Fashion Center (IFC)
Through our SEO work with IFC, non-brand organic traffic grew 4.3x and organic visibility increased roughly 27x.
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Hasata's Motivating Success Story
Hasata is a brand of pulses offered by Tiryaki Agro. It aims to connect its customers with healthy and natural agricultural products. Produced through a reliable supply chain, Hasata products are among the leading brands in terms of quality and taste.
Read moreF.A.Q.
Frequently asked questions about our performance marketing agency services
Below are the answers to the most common questions about our performance marketing service, ROAS goals, and our process.
What is the main difference between performance marketing and digital marketing?
Digital marketing is a broad umbrella covering all online channels like SEO, content, social media, email, and advertising. Performance marketing focuses specifically on the measurable, results-driven part of this umbrella (CPA, ROAS, conversions). The direct revenue contribution of a click, an impression, or a form submission is tracked, and budget flows only to channels and campaigns that generate positive results.
How soon can I expect to see the first concrete results?
You'll start seeing traffic and conversion data within the first 2-4 weeks on platforms like Google Ads and Meta Ads. However, it generally takes a 60-90 day period for algorithms to complete their learning phase and for campaigns to stabilize. During this time, we bring the CPA/ROAS to the target level through A/B testing, audience iterations, and creative refreshes.
How do you determine ROAS and CAC goals?
We first model your product/service's gross profit margin, customer lifetime value (LTV), and payback period. Working backward from this financial model, we establish a healthy upper CAC limit and a minimum ROAS target. We incrementally improve these targets each month based on performance; we don't blindly aim for 'the lowest possible CPA'.
How often and in what format is reporting provided?
We set up a live dashboard in Looker Studio that you can access 24/7. Our standard workflow includes a weekly summary email, a detailed monthly performance meeting, and a quarterly strategic review session. All reports include spend, conversions, CPA, ROAS, campaign/creative breakdowns, and action items for the next period.
Are landing page and conversion optimization included in the service?
Yes. The quality of your landing page is what unlocks the true value of your ad spend. We provide CRO recommendations, A/B test plans, and performance-focused design improvements for your existing pages. If needed, creating conversion-focused landing pages from scratch can also be included in the package.
What should be the minimum ad budget for performance marketing?
While it varies by industry, target market, and competition, a monthly ad budget of 30,000-50,000 TRY is a reasonable starting point for collecting meaningful data and optimizing campaigns. This figure may be higher for B2B and high-ticket businesses. What matters more than the budget size is spending it at a sustainable and testable pace.
Which advertising platforms do you manage?
We manage campaigns on Google Ads (Search, Shopping, Performance Max, Display, YouTube), Meta Ads (Facebook & Instagram), LinkedIn Ads, TikTok Ads, X (Twitter) Ads, Microsoft (Bing) Ads, and programmatic display networks. We also have experience with remarketing platforms like Criteo and RTB House.
Is the ad budget spent from your account or ours?
The ad budget is always spent from your ad account using your payment method. We get manager (admin) level access to your account; spending, billing, and data ownership always remain with you. Even if our partnership ends, the account, campaigns, and data history stay with you.
Can we use our existing Google and Meta accounts, or do we start from scratch?
We prefer to use your existing account whenever possible because historical data, conversion history, and algorithmic learning are valuable assets. However, if the account structure, conversion setup, or policy history is not healthy, we may recommend a new account. The decision is made together after an audit.
What are the contract terms and exit conditions?
Our standard contract term is 6 months because the algorithm learning process and optimization cycles in performance marketing require at least this period for meaningful results. Afterward, you can continue on a monthly basis or terminate the contract with 30 days' notice. The ad account, dashboard, and all data belong to you; the transition is smooth.
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+90 216 606 15 28
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